Born and raised in West Michigan, Matt has always had a love for art and design and wanted to be a graphic designer as soon as he learned what one was. He worked on Steelcase's global design team before moving to California and joining the agency world then eventually starting his own design and branding firm called Format Studio. In 2020, he joined up with two area design leaders to launch Reform Studio—an Orange County based company focused on creating clean, beautiful, and meaningful brands.

Matt is a systems thinker whose approach leans toward simplicity and modernism. A belief in the principles of international-style design paired with a continual seeking of knowledge and growth are what keeps him moving forward.

Give Matt a shout at matt@helloformat.com if you want to work together, nerd out about grid systems in graphic design, or just say hello.